| Learning conventional Jazz dance is no more for fun | | | | pressure for expansion, Judi Sheppard decided for a |
| only, but in today's environment is considered as a | | | | very low franchisee selling fee. One can start with |
| step forward in the domain of entertainment. This | | | | the brand, Jazzercise with a nominal entry fee of |
| dance is also equated with great exercise for | | | | $500 in comparison to the prevailing market rates |
| circulatory efficiency of the body. The dance steps | | | | starting from $25,000. However, as regards to the |
| offer good conditioning to the body with its | | | | royalty fee, the franchisees are required to pay 30% |
| well-measured rhythmic stepping. Practicing Jazz | | | | of the receipts to the company as compared to 3 to |
| under the guidance of well trained teachers is | | | | 10% royalty fee charged by other franchisors in |
| necessary for the individual s in the profession of | | | | general. Despite the high rate of the royalty fees, |
| entertainment and public performance and those who | | | | the franchisee instructors are a much happy lot for |
| wish to go for such a career. | | | | earning as high as $75,000 annually, which gives very |
| Jazzercise Inc. was started by professional dancer, | | | | attractive returns on a nominal fees for initial set up. |
| Judi Sheppard Missett in Evanston, Illinois in 1969. Her | | | | The growing popularity of Jazzercise is of course a |
| journey to success began when she moved to | | | | plus to get enrolment of a large number of students. |
| California for training the dance instructors in her | | | | The prospect of earning is far high with Jazzercise |
| Jazzercise program initiated in 1977. This is a program | | | | than any other brands of dance schools. |
| of complete body conditioning through jazz stepping | | | | High-Flying Franchisee |
| and new choreographs. Popularity of Jazzercise has | | | | Jazzercise is already present across the whole of the |
| been beyond belief with today's strength of 5000 | | | | United States with over 6500 franchisees. Still, there |
| instructors training the students. The spread of | | | | is a vast opportunity to grow and cover the potential |
| Jazzercise Inc. has crossed the national boundaries | | | | areas of the country as well as in foreign markets. |
| and now is a well known brand in Latin America, | | | | The company supports judicious promotional efforts |
| Europe and Japan with an approximate number of | | | | with as many social involvement initiatives as practical |
| 450,000 students worldwide. | | | | in specific situations. Take the example of her |
| Jazzercise, Having Fun With Seriousness | | | | promotional visit to Soviet Union in 1990 with other |
| All the seriousness for conditioning the body fitness is | | | | fitness experts on People to People ambassadorial |
| brewed with fun in learning the jazz stepping in a | | | | mission. Again in 1991, she was associated with the |
| special way. This was introduced by Judi in her | | | | program, Great American Workout at the White |
| Jazzercise body conditioning program. Her concept of | | | | House. Besides these, she has also induced a free |
| body conditioning got more popularized with her book | | | | fitness program for children called Kids Get Fit. The |
| 'Jazzercise: A Fun Way to Fitness' published in 1981 | | | | child fitness program made a reach to over a million |
| with translated versions in France and Netherlands. | | | | children worldwide. |
| Judi followed it up with the release of her album | | | | As a part of the success, you can also look for |
| called.' Jazzercise Looking Good'. | | | | expanding your popularity and earn a handsome |
| Be Part Of Success | | | | return. |
| Despite her growing popularity and continuous | | | | |