| There are so many opportunities on the internet | | | | companies; however, BBB is a "for profit" organization |
| today it resembles the choices of a mosquito in a | | | | NOT a government agency. Research the company |
| nudist colony. So how do you choose? Being an | | | | with state and federal attorney generals and look for |
| entrepreneur is fabulous, especially in the ideal | | | | the number of complaints listed. No one will EVER |
| situation for you. | | | | have a perfect record if they have any length of |
| Do you look for the one who promises the most | | | | time in business and have reached a sizable sales |
| money? Some are promising such outrageous | | | | volume. No one will ever satisfy 100 per cent of the |
| amounts that it looks like you are winning the lottery | | | | people 100 per cent of the time. Business deals with |
| every week. | | | | people and personalities. Do look for a minimum of |
| Do you look for the one who claims to be the | | | | complaints and look at the resolution of those issues. |
| easiest? Just purchase your starter kit, sit back and | | | | 2. Is the business ethical? Of course no one is dumb |
| watch the money roll into you bank account. No | | | | enough to feature the comments and testimonies of |
| effort required. | | | | highly disgruntled people. Ask to speak to recent |
| Do you look for the one that claims to have a | | | | enrollees as well as longer term members of the |
| miracle product? Ponce de Leon, Spanish explorer, | | | | company. Just the fact that they will furnish names |
| reputedly sought a miracle fountain in Florida in 1513. | | | | and phone numbers shows the people featured are |
| Legend says that anyone who drank of this fountain | | | | real live individuals. Ask to attend a live call. |
| would have their youth restored. Some products on | | | | 3. Is the product something useful for the long term |
| the internet today expound similar magical claims. | | | | rather than a trendy "pet rock?" Look for something |
| Hate to destroy your delusion; however, the word | | | | which transcends the fluctuations in the economy. In |
| "business" means some time, effort and money | | | | the go go 80s you could sell almost anything. In a |
| required. The advertisements may tap dance around | | | | more challenging economy, people seek more |
| the word "business" by terming it an "opportunity" | | | | immediate value which can not be located at the |
| but few actually say "get rich quick." The gurus at | | | | corner drug store. |
| Google would go into cardiac arrest and shut the site | | | | 4. Select a company and a product which fits your |
| down quicker than a shopaholic dashing to a blow out | | | | interests. Select either something you already have |
| sale at Nordstrom if someone really dared to publish | | | | some knowledge or desire to gain knowledge about. |
| "get rich quick." | | | | You will always be more successful working in your |
| There are genuine, honest, ethical business | | | | talent, interest or passion. |
| opportunities advertised on the internet. The | | | | 5. Select a compensation plan which fits your short |
| challenge is sorting through all of the empty oyster | | | | term and long term budget for start up as well as |
| shells to find the pearl. The pearls really do exist but | | | | meeting your income potential goals. Some |
| not every business is appropriate for every | | | | compensation plans allow you to earn from your first |
| entrepreneur. | | | | sale and other compensation plans make you pass up |
| No entrepreneur will make significant money for the | | | | sales before you earn any money. Anyone on a tight |
| long term without adhering to a few basic rules: | | | | budget may run out of marketing dollars before they |
| 1. Is the business legal? Is it registered with state and | | | | pass up enough sales to start earning income for |
| national governmental agencies? Do not be confused | | | | themselves. Look at all the factors and make a wise |
| with having it listed on the Better Business Bureau. | | | | decision. |
| BBB is an excellent organization which does research | | | | |